Harbour 9, a homegrown leading apparel offering clothing for all ages, had recently partnered with CastYou – India’s foremost digital casting agency as the apparel partner for its kid’s fashion modelling platform Runway ’22 hosted recently at Hilton, Bengaluru
Showcasing their latest, in-trend clothing line for kids and their conscious approach to reintroduce sustainable fashion by introducing organic line of clothing, Harbour 9 strives to introduce kids to quality, affordable clothing that will keep them uniquely styled wherever they go.
The kidswear industry to date remains unorganised in India with seldom offerings by even the branded houses focussing on the age group 6-12 years. Harbour 9 strives to present how the kidswear can be fashionable and trendy too by showcasing their contemporary designs at the kids fashion modelling platform Runway ’22.
Garnering the esteemed presence of Soha Ali Khan in its iteration last year, Runway ’21 saw over 700-1000 visitors including a mix of fashion designer moms and children seeking inspiration from the new kidswear designs and introduction to several new-age kidswear fashion brands.
Speaking about the partnership with CastYou, Manoj Jain, Director, Harbour 9 said, “It’s a first-of-its-kind concept to bring kids fashion to the limelight and we at Harbour 9 are excited to have partnered with CastYou. Through this platform, we strive to increase our reach to the kids audience through their parents.”
Adding about Harbour 9 participating at the event, Utkarsh Shah, Founder, Cast You said, It was lovely having harbour 9 on board at Cast You Kids Runway as a clothing partner. Following the success of our recent event, we are in discussions with the Harbour 9 team for a bigger project in Mumbai where hundreds of kids could grab opportunity and exposure.