The International Hockey Federation and England Hockey have confirmed Hero MotoCorp as the title sponsor of the 2017 Men’s Hockey World League Semi-Final in London.
The Hockey World Cup 2018 qualifier is now being called the ‘Men’s Hero Hockey World League Semi-Final, London 2017’. The event scheduled between 15 and 25 June at Lee Valley Hockey and Tennis Centre in Queen Elizabeth Olympic Park in London.
— FIH (@FIH_Hockey) May 28, 2017
Speaking of this partnership, Pawan Munjal, Chairman, MD and CEO, Hero MotoCorp said: “Hockey continues to be one of the most popular sports across the world and we at Hero MotoCorp are glad to extend our association with FIH and hockey through this important event. Our title sponsorship of this event is in keeping with Hero’s increasing global presence, which now extends to 35 countries across the world. I wish all the participating nations the best of luck and look forward to an exciting competition.”
FIH CEO Jason McCracken said: “We are pleased to secure Hero MotoCorp as title sponsor. Their investment will provide them with exposure to millions of hockey fans across the world who will be following, both online and on TV, their nation’s bid to qualify for the 2018 Hockey World Cup.”
FIH President Dr Narinder Dhruv Batra added: “We are delighted that Hero MotoCorp has once again invested in our sport, continuing our long-term, positive relationship which has made a significant contribution to the development of the sport globally. We are grateful for their ongoing support and sponsorship which has now extended over many years.”